Category Archives: Mike's Blog

How Online Marketers Can Use Webinars to Generate Profitable New Revenue Streams!: Part 2

online

Last week I spoke about how offline business owners and professionals can use webinars in order to generate profitable new revenue streams. If you missed that article, make sure to check it out now! And just in case you did miss that article, a webinar is typically a live video and audio presentation where attendees

4 Smart Ways Any Type of Offline Business Owners or Professional Can Use Webinars to Generate Profitable New Revenue Streams!: Part 1

offline

A smart way to add bottom-line sales and more unique and credibility-boosting value to your business is to start using webinars. Webinars have been around for years and if you’re not familiar with them they’re a great way to host virtual meetings and presentations without ever having to leaving your office. Webinars are also super-convenient

3 Direct Marketing Resources You Should Know About

On my last episode of Mike Capuzzi's 3 in 3, I shared some direct marketing insights I gained on a recent consulting day with Dan Kennedy.  I also mentioned Dan’s latest book, No BS Price Strategy (non-affiliate Amazon link) which he co-authored with Jason Marrs. I highly recommend everybody watching this episode read this book

An Insider's Glimpse into a Consulting Day with Dan Kennedy

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Hopefully you know who Dan Kennedy is and if you don’t, and you’re an entrepreneur of any sort, you’re missing on his extraordinary wisdom and business insights.  I suggest you seek out a few of his books on amazon.com. If you’re familiar with Dan and his genius, you already know about the positive influence he’s

Gary Halbert newsletters, a powerful direct mail example, and a nifty little book…

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Earlier this week, I posted a valuable episode of my 3 in 3 show at http://www.mikecapuzzi.tv/2011/07/ In case you missed it, it’s well worth three minutes of your time to check it out. On this particular episode I shared three tips for helping your improve your business and marketing. Resource #1 The first was a

Successful, effective marketing has impact!

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Successful, effective marketing has impact! The late Gary Halbert said that “Successful marketing is about impact.” You can have effective marketing that makes an impact by using strong, emotion-driven copy. Or you can add impact to create effective marketing with a powerful, irresistible offer. With effective marketing you can even have visual impact with a

3 Reasons You Need Your Own Web TV Show Website!

One of the fastest and most unique ways to grow your business and gain more exposure is to create your own Web TV Show. Now, more than ever your customers and prospects are getting everything from news to entertainment on the web. According to digital marketing behavioral company, ComScore, 174 Million U.S. Internet users watched

The Blank Page Blues & the Power of Swipe Files

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If you’ve ever stared at a blank computer screen or sheet of paper when you sat down to begin writing a marketing piece, you know how challenging it can be to get started. Starting a marketing campaign from scratch each and every time is tedious and not a great way to leverage time and creativity,

7 Smart Ways to Use CopyDoodles on Webinars

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A smart way to add bottom-line sales and more unique and credibility-boosting value to your business is by using CopyDoodles on your webinars. Personally, I am a huge fan of webinars and over the year’s I’ve hosted hundreds of webinars. Some that were informational and free, some that sold a product and some that required

6 Cool Ways Everyday Business Owners Have Added CopyDoodles to Their Marketing Mix!

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CopyDoodles are one of the most fun and effective tools to add to your marketing mix. Thousands of satisfied clients from over 30 countries use CopyDoodles in their marketing mix to create print and online marketing that stands out and gets noticed. Just this week, CopyDoodles Access Club Member Alan Steacy sent us this note…