New Response Boosting Content Added to CopyDoodles Membership Site

If you’re looking for an attention-grabbing direct mail piece.  One that is tried and proven to work, look no further than the famous Wallet-Mailer created by my friend and Elite Experience Mastermind Member, Nina Hershberger.

The wallet mailer is a unique envelope that stands out from all the other mail in your mailbox [...]

What LEGOLAND® Borrowed From Disney (and you can too)

I just returned from a family vacation in San Diego, California.  My two daughters love their LEGOs®, so making the trip to LEGOLAND in Carlsbad was a high priority.
LEGOLAND, in case your not familiar with it is an amusement park based on, you guessed it, LEGO bricks.  I have to tell you that if you [...]

Copywriting Cosmetics:Why Copy Cosmetics are Important to Your Marketing Success!

If you want to quickly and easily improve the effectiveness of your marketing, whether online or offline, you need to understand the critical relationship between how your copy looks “copy cosmetics” and the response it generates.
Back in April of 1998, marketing guru and master copywriter, Dan S. Kennedy wrote in his newsletter… “Cosmetics Matter!”
What Dan [...]

Copy Cosmetics-Copywriting Design Done Wrong!

Recently, I heard a news report about “Artic goo.”
Apparently there is some nasty, algae-type stuff floating around the North Pole. As the camera panned the ocean, this goo was floating on the water’s surface, leaving a disfiguring wound on an otherwise pristine natural setting.
Being a copy cosmetics geek, I couldn’t help but [...]