Last week I spoke about how offline business owners and professionals can use webinars in order to generate profitable new revenue streams. If you missed that article, make sure to check it out now! And just in case you did miss that article, a webinar is typically a live video and audio presentation where attendees
A smart way to add bottom-line sales and more unique and credibility-boosting value to your business is to start using webinars. Webinars have been around for years and if you’re not familiar with them they’re a great way to host virtual meetings and presentations without ever having to leaving your office. Webinars are also super-convenient
Writing effective and powerful copy is important for ALL business owners and entrepreneurs. I don't care if your business is brick and mortar, online, huge, or small, your copy has to be persuasive, engaging, and needs to get people reading and acting. Below, I’m going to share three easy, yet effective strategies anybody can use
Hopefully you know who Dan Kennedy is and if you don’t, and you’re an entrepreneur of any sort, you’re missing on his extraordinary wisdom and business insights. I suggest you seek out a few of his books on amazon.com. If you’re familiar with Dan and his genius, you already know about the positive influence he’s
"A room without books is like a body without a soul." - Cicero I love books! Ever since I was a young child I’ve been a voracious reader. Probably came from my grandmother who had a huge library of her own and was constantly recommending and giving me books as a child. Over the years
Business thank you letters, at this time of the year, are more than appropriate to remind everybody of an extremely critical business (and life) principle - the power of gratitude. I don’t know about you, but lately it seems many people forget just how fortunate we are to be entrepreneurs who are able to add
As 2010 winds down, the smart entrepreneur automatically starts thinking about starting off 2011 with new and powerful initiatives. I myself have spent a number of hours recently with my team thinking about creating even more value for my customers and clients. This is a question you should be pondering too. How can you create
These days few things stand out on many business web sites and it's as if many sites come from the same cookie-cutter mold. Business owners and entrepreneurs are missing out on relationship-building and income-producing opportunities, simply because their web sites fail to grab the attention of viewers. Smart marketers use a collection of proven response-boosting
I just received an unexpected fax from Dan Kennedy who wanted to know if I was interested in rewriting the chapter on 'graphic enhancements' in his classic book, The Ultimate Sales Letter. My fax back was short and to the point… HELL YEAH!!! I own the very first edition (1990) of The Ultimate Sales Letter
I am constantly amazed at how many bricks & mortar business owners completely miss a huge marketing opportunity by not collecting contact information when people visit their location. So I was pleasantly surprised while having dinner the other day with my business partner at a local restaurant. This restaurant is owned by an entrepreneur who