If you’re looking for a fun and unique way to get attention and increase the results of your marketing, using a great-looking ticket, may be just the ticket to higher response (I couldn’t resist)! Event marketers have used tickets for centuries to give their events a special feel of exclusivity and as a way to
One of the biggest response killers I see with the marketing materials I critique for clients and coaching members has to do with what I call “marketing context.” By definition, context means the set of circumstances or facts that surround a particular event, situation, scenario, etc. In more practical terms, what I mean by “marketing