Last week I was in Cleveland, Ohio as a guest of world-famous copywriter Dan Kennedy for his Business of Copywriting Academy. Dan asked me to speak on the topic of copy cosmetics and how copywriters can increase their value to clients by learning how to improve response with copy cosmetics (“copy cosmetics” are timeless design
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Hey Guys! Well I'm on the road again today this time to Cleveland, OH to speak at Dan Kennedy's "Business of Copywriting Dan and Carla Kennedy stopped by to say hi to my wife Becky and I at the booth. Academy." I am going to be one of only three guest speakers at Dan's event
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I woke up at 4:00 AM this morning. Not by choice, mind you. But instead it was one of those “an idea popped in my head, while I was sleeping” things that happen frequently to entrepreneurs (I’m sure you can relate). Anyway, after tossing and turning for 30 minutes, I got out of bed. Since
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