How to Create Guarantees That Are Guaranteed to Boost Response!

Every business owner, entrepreneur and marketer should have a strong guarantee for their products or services.  It’s a fundamental strategy which will increase conversion and sales and if done right offers you a competitive edge.
Crafting a unique guarantee that stands out and removes all fear from investing in your product or service is a worthy [...]

Marketing Tips-How Can You Use This Marketing Idea in Your Business?

I am constantly amazed at how many bricks & mortar business owners completely miss a huge marketing opportunity by not collecting contact information when people visit their location.
So I was pleasantly surprised while having dinner the other day with my business partner at a local restaurant. This restaurant is owned by an entrepreneur who “get’s [...]

Marketing Tips: Swim With the Sharks and Learn!

I normally don’t watch a lot of TV, but one show I’ve really come to enjoy and suggest all entrepreneurs watch is Shark Tank on ABC.
Each episode is a valuable lesson for all entrepreneurs.  During the show, five ultra-successful entrepreneurs and multi-millionaires (a.k.a. the sharks) listen as business owners and entrepreneurs from all over the [...]