FREE Video Reveals 6 Reasons Why You Must Check Out CopyGenerators For Yourself!

Today, more than ever, creating marketing that gets the attention of your target market and gets them to respond is critical.  We all know what it’s like out there and the challenges we all face in getting our message heard and acted on.
And while there are many “shiny objects” that promise to solve this, in [...]

New Response Boosting Content Added to CopyDoodles Membership Site

New Response Boosting Content Added to CopyDoodles Membership Site
We’ve just released 20 fun new CopyComics, including 10 restaurant-themed specific comics on our membership site. CopyComics are copyright free comics for marketers and they may be customized via our CopyComic Generator.

Also just released is a brand new CopyTemplate. CopyTemplates are templates you can customize [...]

New CopyDoodles Edition & Much More Just Released!

As part of my promise to my CopyDoodles Gold Members, we’ve just added a ton of new response-boosting content on our CopyDoodles member site, including a brand new CopyDoodles edition – the Carly Edition.
The Carly Edition is a set of over 790 new CopyDoodles in a unique handwriting style.  As part of the release, we’ve [...]

Copy Cosmetic Tips-How to Create Eye-Catching Bullet, Number & Check Lists

One of the smartest copywriting strategies is to use lists, such as bullet, check, and number lists when writing about your product or service, however 98% of copywriters and marketers overlook the critical importance of how their lists look and what they can do to make them stand out and grab the attention of their [...]

Copywriting Cosmetics:Why Copy Cosmetics are Important to Your Marketing Success!

If you want to quickly and easily improve the effectiveness of your marketing, whether online or offline, you need to understand the critical relationship between how your copy looks “copy cosmetics” and the response it generates.
Back in April of 1998, marketing guru and master copywriter, Dan S. Kennedy wrote in his newsletter… “Cosmetics Matter!”
What Dan [...]

The Power of Context & Attention Marketing

One of the biggest response killers I see with the marketing materials I critique for clients and coaching members has to do with what I call “marketing context.” By definition, context means the set of circumstances or facts that surround a particular event, situation, scenario, etc.
In more practical terms, what I mean by “marketing context” [...]

Marketing Tips- 6 Reasons Why Disney is a Great Company (Part 3 of 3)

So far I’ve covered the first four reasons we learned Disney is a great company (and great marketer) at our recent behind-the-scenes tour for my Elite Experience Mastermind Group.
To recap:
1) Ask for feedback (and capture contact info)
2) Create and share your story
3) Foster an environment of idea sharing
4) Create a “behind-the-scenes” experience for your customers
5) [...]

Marketing Tips- 6 Reasons Why Disney is a Great Company (Part 1 of 3)

I spent the last two days with my Elite Experience Mastermind Group at Walt Disney World.  We spent a day and a half masterminding and a half day taking a “behind-the-scenes” tour of Disney.
We held this meeting at Disney for this specific reason – to learn how one of the world’s greatest companies creates exceptional [...]

How to Grab Attention And Create Authority Positioning Using a Tear Sheet

“What others say about you is 100 times more believable than what you say about yourself.”

The idea above is the reason why social proof and capturing customer and client testimonials is so important for grabbing attention and increasing response.  Third-party endorsements and testimonials are proven and essential strategies that work.
A variation, which taps into the [...]