How to Create Guarantees That Are Guaranteed to Boost Response!
March 11, 2010 by Mike Capuzzi
Filed under Mike's Blog
Every business owner, entrepreneur and marketer should have a strong guarantee for their products or services. It’s a fundamental strategy which will increase conversion and sales and if done right offers you a competitive edge.
Crafting a unique guarantee that stands out and removes all fear from investing in your product or service is a worthy [...]
How One Smart Marketer Got a $130 Return On Every Dollar He Spent on Marketing
April 7, 2009 by Mike Capuzzi
Filed under Copywriting Design Tips
In a recent master mind meeting I lead, Justin Stranere (one of my members) showed a simple little ad he created that cost him $25, yet within the first few weeks has generated more than $3,200 in revenue and several other new client leads for his business.
If you do the math… that’s a return on [...]
