Posts Tagged ‘Readership’
Promotion Ideas: Smart marketing examples you should study! (Part 2)
In my last article (https://mikecapuzzi.com/marketing-ideas), I shared several smart promotion ideas and marketing examples that illustrate the concept of āpersonal correspondenceā and its value for using in your marketing. I also created an episode of CopyDoodles TV (http://www.mikecapuzzi.tv/lost-art-of-personal-correspondence-cdtv-episode), where I show several additional promotion ideas and examples of āthe lost art of personal correspondenceā and…
Read MoreCopy Cosmetic Tips-How to Create Eye-Catching Bullet, Number & Check Lists
One of the smartest copywriting strategies is to use lists, such as bullet, check, and number lists when writing about your product or service, however 98% of copywriters and marketers overlook the critical importance of how their lists look and what they can do to make them stand out and grab the attention of their…
Read MoreCopywriting Cosmetics: Why Copy Cosmetics are Important to Your Marketing Success!
If you want to quickly and easily improve the effectiveness of your marketing, whether online or offline, you need to understand the critical relationship between how your copy looks “copy cosmetics” and the response it generates. Back in April of 1998, marketing guru and master copywriter, Dan S. Kennedy wrote in his newsletterā¦ āCosmetics Matter!ā…
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